T. Rowe Price’s Zurich office, established in 2008, provides sales and client services to institutional investors and financial intermediaries. The city of Zurich, steeped in a history of sophisticated international banking and investing, also boasts a high-quality, multi-cultural lifestyle. It's been cited by several surveys as having the best quality of life in the world, due in part to its location—on Lake Zurich and just hours from prime recreation in the Swiss Alps.